Haul and Review | New Drugstore Makeup


Is it just me, or has this new year brought an OVERLOAD of new makeup products to the drugstore!? Every brand seems to have a ridiculous amount of new makeup out, and sadly for my wallet I was not immune to the hype.


Probably one of the most exciting products to come out were CoverGirl’s new TruNaked Eyeshadow Palettes. The one that I tried was the TruNaked Nudes, and even though this claims to be a dupe for the Urban Decay Naked palettes…it definitely doesn’t hold a candle to those eyeshadows.


The shimmery colors are okay, but when it comes down to it, the whole palette is extremely powdery and cheap, especially the matte shades. Even the shimmers – which look pretty good in the swatch – begin to disappear as they are blended out on the eyelid. At $12, I personally wouldn’t recommend it, especially if you have other neutral eyeshadows that are at all similar.


The product I was MOST excited to try were the new Maybelline Vivid Matte Liquid lip colors. The two colors that spoke the most to me were Berry Burst (left) and Rebel Red (right). When I first tried them on, I liked the colors, especially Berry Burst, and I was hoping they would dry down from their very shiny, mousse-y texture. But they didn’t dry down, and they didn’t even start looking matte until after eating and removing a lot of the product. I wore Berry Burst on a long work day and it was just too messy. I’m so sad these didn’t work out, because even though I love the colors, the formula is not what I wanted or expected.


Two products I did love from the drugstore: the L’Oreal Brow Stylist Definer in blonde and the L’Oreal Voluminous Superstar Eye Liner. More drugstore brands are trying to emulate the Anastasia Brow Wiz formula, and though I don’t quite love it as much as my NYX Micro Brow Pencil in taupe, the L’Oreal pencil is cool-toned, soft, and really good quality for the drugstore. The pencil is so soft I’m not sure how long it will last, but I’m really enjoying it so far. I picked up the liquid liner on a whim since my other eyeliner was running out, and I really like it so far! It’s wet enough to draw an easy, dark line, but not so wet that it runs off the eyes.

And that’s all for now! But with all the new drugstore products coming out (I’m looking at you, Wet ‘n’ Wild and NYX) there will surely be a new haul and review in my future.


2 thoughts on “Haul and Review | New Drugstore Makeup

  1. beautybyburdess says:

    I haven’t bought the Maybelline Vivid Mattes yet. And I honestly (after reading and watching so many reviews) don’t know why they didn’t call them the Vivid Satins or something. I feel like Maybelline just wanted to jump on the matte liquid lipstick train and didn’t fully prepare for it. The colors are so pretty though so it is really disappointing.


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